Secrets of the Game: Workshops on Mastering the Entertainment Business
Utilizing over 25 years of industry experience, Vanita Applebum Entertainment, Inc. is one of the most influential promotions and entertainment companies in St. Louis. VAE, Inc. is now expanding its service offering with a new division. Our Artist Development division addresses the needs of the growing Independent Artist community by providing educational workshops in three focused areas: Entertainment Business Fundamentals, Artist Creative Development, and Practical Aspects of Entertainment.
Q: Do you know how to determine the optimal price for your product?Marketing yourself and your product is one of the most important elements of being a professional artist. Gain the tools that you will need to get your work on the shelves and to your fans. This powerful seminar is perfect for artists, managers, record label executives, and anyone who wants to work in the music distribution business. You will learn about pricing techniques, physical distribution, public relations, and much more in this essential seminar!
Location: 1204 Washington
Date: Saturday, November 28, 2009
Time: 10am-12pm
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.
Q: Do you know how to program a set list?Enhancing your live performance skills goes beyond just learning choreography! Own the stage after you attend this hands-on seminar specially designed for artists and performers of all types. This vital seminar will teach you how to control the stage, connect with your audience, develop your signature style and much, much more!
Location: 1204 Washington
Date: Saturday, November 28, 2009
Time: 12-2pm
Price: $20
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Do you know how to get your song in rotation?
Getting your music on the radio or on a turntable can be an obstacle course. Learn how to navigate through it with this informative and powerful seminar. You will learn invaluable tips about building relationships, getting your song in rotation with DJs, radio politics, and much, much more!
Location: 1204 Washington
Date: Saturday, November 28, 2009
Time: 2-4pm
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Do you know the difference between an initial term and an option?
Contracts and points can be complicated and confusing. Make sure you get paid what you are worth by attending this important seminar. Perfect for any entertainment industry professional, you will get a crash course in primary income sources and expenditures, working with accountants and attorneys, contracts, and much, much more!
Date: Saturday, November 21, 2009
Time: 10am
Location: 1204 Washington
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Do you know that physics plays an important role in recording music?
Recording is more than just performing in the booth. This powerful and informational workshop is perfect for artists, producers, and anyone who works with recording professionals. Learn the technical side of the art and science of recording chart topping songs with a crash course in the physics of sound, diction and phrasing, the roles of key recording professionals, and much, much more!
Date: Saturday, November 21, 2009
Time: 12pm
Location: 1204 Washington
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Do you know the core team members that an independent artist should have?
Successful artists all have one thing in common: an all-star support team. Get the tools you will need to recruit and keep the best talent to make you a star! This information packed seminar with teach you how to research credentials, manage your team, determine salary and benefit packages, and much, much more!
Date: Saturday, November 21, 2009
Time: 2pm
Location: 1204 Washington
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Can you name four parts of the product distribution chain?
If you do not know the answer to this question, you need to attend this workshop!
Unit sales are a fundamental part of becoming a successful artist in the entertainment industry. This workshop is perfect for artists, managers, and anyone who distributes entertainment products. Learn invaluable information about packaging, shelf placement, alternative distribution networks, and much, much more!
Place: 1204 Washington, 4th Floor
Time: Saturday, November 14, 2009
2 pm
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: Are songwriters listed in a particular order in a song credit?
If you do not know the answer to this question, you need to attend this workshop!
A popular song can send your career to new heights! This crucial workshop is a must for songwriters, artists who want to take their song writing abilities to the next level, and anyone who works alongside songwriters in the music creation process. This powerful seminar will teach you about hooks, song splits, composing for your range, and much, much more!
Place: 1204 Washington, 4th Floor
Time: Saturday, November 14th
12pm
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.

Q: What are the four types of publishing?
If you don't know the answer to this question, you need to come to this workshop!
Publishing is one of the most important and confusing parts of the entertainment industry! Get a crash course about your rights by learning about copyrights, performance rights organizations, splits, and much more! This essential seminar is perfect for anyone who wants to learn more about protecting and distributing their work though publication.
Time: Saturday, November 14, 2009
10:00 am
Place: 1204 Washington, 4th Floor
Price: $20 per person
Spaces are limited and will fill quickly. Reserve your spot now!
This Workshop includes: Exclusive VAE handouts, networking opportunities, interactive classroom environment, and a lecture presentation from industry professionals.